Ideadle
Ideadle is a daily design game where everyone sketches a fix to the same everyday problem in 60 seconds, then pitches it in 110 seconds and gets scored on Fix, Sell, Build and Wow.
Play IdeadleA fresh puzzle is waiting for you.
Ideadle gives every player the same everyday problem each day and asks them to imagine, sketch and pitch a solution quickly. You get 15 seconds to think, 60 seconds to draw and 110 seconds to record a short pitch. No drawing skills or account are required to take part.
Submissions are scored on Fix, Sell and Build and an additional Wow metric, and identical scores are ordered by completion speed. There is one ranked attempt per day and a practice mode that is not ranked. The site invites sharing results to Stories and lets players add the game to their device home screen.
The game is presented by Design Board Show in London and features a simple sketch interface with ink tools, undo, clear and labels. A visible guide character called Marky watches sketches and provides scoring feedback, and the site sometimes sources problems from player suggestions and street sessions.
How to play Ideadle
- Open Ideadle and read the daily problem presented to all players.
- Use the 15 seconds provided to imagine solutions before drawing.
- Sketch your idea within the 60 second drawing time using the ink tools and add labels or arrows.
- When the sketch is done, record a pitch within the 110 second limit explaining what you made and why.
- Submit to receive scores on Fix, Sell and Build and see your rank for the day, or choose the practice round which is not ranked.
Tips for Ideadle
- Use the initial 15 seconds to focus on the root problem rather than jumping to an obvious product idea.
- Label parts and add arrows on your sketch to communicate function clearly when drawing fast.
- Keep your pitch concise and cover value, price and how it would be built to score well on Sell and Build.
- If your scores tie with another player, finish faster to achieve a higher daily rank.
Ideadle FAQ
What is Ideadle?
Ideadle is a daily game that gives everyone the same everyday problem and asks players to sketch a fix in 60 seconds and pitch it in 110 seconds; submissions are then scored on Fix, Sell, Build and Wow. The flow guides you through a short think phase, a timed sketch phase and a timed pitch phase so the activity feels like a rapid design sprint.
Is Ideadle free to play?
Yes, Ideadle is free to play and does not require a download or an account. The site also offers a practice round option that is explicitly not ranked and free.
How many ranked tries do you get per day?
You get one ranked try per day. The site also provides practice attempts that are not ranked.
When does the new problem come out?
A new problem drops every night according to the site. You can also add the site to your device home screen and enable reminders to be notified.
Who made Ideadle?
Ideadle is produced by Design Board Show based in London. The page mentions the project's street sessions and the Design Board Show social handle.
Does Ideadle work on mobile devices?
Yes, Ideadle works in mobile browsers and the site includes instructions to add it to your Home Screen for one-tap access. The interface shows touch-friendly controls like ink tools, flip and undo suitable for phone use.
What do the colours or ink hints mean?
The interface uses ink colours and the page notes that red can be used to mark what to cover next, for example 'red = cover this next'. The drawing tools include multiple ink options to differentiate parts and annotations.
How is the score computed?
Submissions are scored on Fix, Sell and Build with an additional Wow metric mentioned on the site. If two players receive the same total score, the faster completion time ranks higher for the day.
